A correct approach starts with fully understanding your main objectives. Are you primarily trying to raise awareness for your brand? Or is soliciting leads your main intent? The first part of our approach involves sitting down with you and figuring out the answers to these questions.
After we understand your brand's goals, we lay out a design for your website and a plan for your online branding. Once we have a plan in place, we go over it with you to keep you on the same page.
Based on our agreed upon plan, our next step is to implement your website and ensure it is fully secure and optimized for all displays, including mobile and tablet. After each iteration of the site, we get your feedback on what you like and what should change. We iterate on the design until you are in love with your new web presence.
Once your site is ready, we'll show you how to spread the word and get people talking about your brand. Specifically, we'll guide you through blogging correctly, using social media, and even paid advertising.
How do you know you're doing it right? We'll install analytics and show you how to track the numbers that are relevant to your growth.